SILVER MEMBERSHIP


Have you been scratching your head trying to figure out what marketing practices are working and which are just dead in the waters? You are not alone – there is a sea of entrepreneurs on the trial and error merry-go-round of marketing and sales. They are trying everything they can think of and experiencing only VERY-LIMITED success!


It is for this reason, Craig and Denise created the Silver Tier of To Your Success Coaching and Training to educate entrepreneurs, like yourself, on the sales and marketing strategies they've used (and their clients as well) to attract, retain, and exponentially grow their client base.

Quick fact: one of Craig and Denise's clients recently increased their prospect list by 5000% and are poised for multiple six figure sales in 2011 because of their marketing advice!

It's time for you to be the next testimonial!

Members of the Silver Tier enjoy monthly group tele-seminars with Craig and Denise which highlight no to low-cost marketing and sales strategies they can implement right away to move their businesses forward. Below is an overview of the strategies that will be covered in 2011 so you'll know exactly what to expect:

Please note: topics and order presented are subject to change.


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JUMP-START YOUR 2011 SALES - YOUR 90 DAY SUCCESS PLAN

This is the quick start guide for sale success in 2011 for any entrepreneur or small business owner regardless of industry or market. In this information packed tele-seminar, you'll learn:

  • What's needed to launch your 90 Day Success Plan the right way (with the right foundation your plan is better positioned for success.) 

  • Specific steps you can take now to significantly jump start 2011 sales (these strategies can be implemented right away.)

  • Pitfalls to keep watch for that can hamper your sales success! (these common pitfalls steal momentum and kill would-be sales warriors.)

  • Normal routines that can add five to ten new prospects to your funnel each week (that's right get new prospects from your everyday routines!)

MAKING YOUR COMPANY MEMORABLE WITH WITH AUDIO BRANDING TOOLS

The easiest message to remember is those delivered through song. That is why big businesses use audio branding as a core part of their branding strategy. Small business owners will now have access to the information big business have known for decades. On this audio branding focus tele-seminar, you'll discover:

  • Why audio is a critical piece of the branding pie (listen to our findings!)

  • 3 Audio Branding Essentials to build your campaign around (stand head and shoulders above your competitors!)

  • Applications for your audio branding tools (Jingles are not just for the radio, there's a wide variety of uses for your audio branding.)

HOW TO GET YOUR PROSPECTS TO BUY WHATEVER YOU’RE SELLING

Are you losing more sales than your closing? Or do you simply desire to close more sales? Get access to the secrets for getting prospects to buy whatever you're selling.  Join us and learn:

  • Secrets on how to push your prospects 'hot buttons' (the right button triggers the buy signal with your prospects.)

  • Benefits vs Features (knowing which to lead with - and when - could make the difference between receiving a "yes" or a "no")

  • How to uncover your prospect's hidden agenda (do this right and you'll hit more emotional "buy" triggers than you can handle!)

  • Know what your prospect's are thinking before they make a buying decision (be able to address their objections in your sales presentation before they ever communicate it and increase your closing rate!)

HOW TO GRAB TOP RANKING ONLINE SEARCH POSITIONS WITH VIDEO MARKETING

While everyone is using a variety of methods, vying for high rankings on search engages, you can out right snatch top positions with video marketing. Businesses of all sizes are using video marketing as a way to build "expert" status while landing top search rank positions on popular search engine sites.  Join us and learn...

  • Why video marketing is crucial to your overall online marketing strategy (simply too important to be left out.)

  • The 3 major video styles (these are the most popular and most effective styles for building your expert status.)

  • How to design a video marketing campaign and the essentials to include (we're going to walk you through it!)

  • Tips for video production (make your video production life easier and more fruitful and learn how you can successfully create video right at home.) 

STOP ASKING FOR FAVORS AND START ASKING FOR REFERRALS!

If you are not actively securing referrals, you are leaving easy money on the table. Securing referrals is a no frills way for business owners to ramp up revenues at low to no cost. Listen and learn:

  • Why referral business is the best type of business to acquire (this is by far the best way to get new clients and customers.) 

  • How the tone of your requests can affect the outcome (getting this wrong could cost you hundreds even thousands of dollars!)

  • Overcoming your fears of asking (learn quick steps you can take now to reduce anxiety and get those referrals.)

  • Who to target for referrals (and get them to say "yes" before they can think "no".)

SOCIAL MEDIA MARKETING SUCCESS 101 - STOP WASTING TIME AND START ATTRACTING NEW CLIENTS (Special 90 Min Call)

Some consider social networking to be a massive waste of time, while others have used social networking to net thousands of dollars. Whether it is a waste of time for you or not depends on what you do with it. Grab your seat in this two part training to learn how to use social networking to attract new clients without throwing away precious time. In this training call we will unveil...

  • The vast universe of social media (we'll define it for you so that you can truly understand its make up.)

  • The various types of social media sites to engage in (there are more than you think and yes they are also popular.)

  • How to determine which social platforms you should participate in (establish a criteria that will help you determine every time if a particular site warrants your active participation.)

  • Setting realistic SMM goals and managing your expectations (we will show you how to set and measure your goals.)

  • How to structure your social media marketing strategy (steps to take now to put a winning campaign in place.)

  • What measurement tools to use to determine the success of your marketing strategy (these easy tools will have you measuring your efforts in minutes.)

SOCIAL MEDIA MARKETING SUCCESS 201 - RULES FOR ENGAGING BEYOND 140 CHARACTERS (Special 90 Min Call)

Turning social media contacts into raving fans is what every entrepreneur hopes to accomplish. Growing that relationship to extend beyond social media channels is what the savvy business owner works to achieve. Learn strategies for taking your online social relationships off line to build your credibility, create meaningful relationships and profit. Join us and learn...
  • Why your follower, network or fan counts don't really "count" (if you're unable to do one very important thing.)

  • Moving beyond your daily posts to engaging in "conversations" (real conversations create real sales!)

  • Beyond the "big 3" - the benefits of (and how to) engage in other social sites such as bookmarking, video, location based sites and more (spread your wings and increase your presence and it doesn't have to take lots of time.)

ONLINE TRAFFIC AND LEAD GENERATING SECRETS THE "GURUS" DIDN'T TELL YOU
There are just some secrets that are keep close to the heart, but not with us!  We are letting everything out! Learn how to increase traffic to your website organically and how to use a simple, yet effective online tactics to generate qualified leads.
  • You've have a web presence? What's next? (a website is only as good as the traffic it gets so let's get you some traffic)

  • Why being #1 on Google should not be your #1 online marketing goal (and what should be instead)

  • What you need in order to maximize the traffic you are generating to your site or sales page (this is necessary if you desire a database of qualified leads.)

  • Little publicized tricks for generating more traffic to your website (these simple but effective tricks could have hundreds more visiting your website within a week)

HOW TO BE YOUR OWN BUZZ MAKER - STRATEGIES PROFESSIONAL PR FIRMS DON'T WANT YOU TO KNOW

Every entrepreneur can benefit from good publicity but small business owners and solopreneurs typically lack the budget to demand the support of a professional PR firm.  But all is not lost; there are always PR tricks you can execute yourself to build your own buzz without breaking the bank. Listen and learn...

  • How to structure your own PR strategy that you can execute (Not able to hire a PR firm? No worries – create a PR Strategy that will work for you.)

  • Top DIY buzz making strategies (These are simply to follow proven strategies no PR background required!)

  • How to get the media to work for you for FREE! (We all love free combined that with media...someone say Publicity Heaven!)

MASTERING THE ART OF CLOSING THE SALE

Consider the number of times you have lost a sale right before closing...the client was suppose to bring you payment. Many entrepreneurs are great sellers but poor closers. But it is the close that puts money into the bank. Master the art of closing the sale.  On this burning hot tele-seminar, you will learn...

  • What you absolutely must do to increase your chances of closing (this will increase if not double your closing rate!)

  • 10 closing strategies you can use on your next sale (select the strategy that best fits your situation.)

  •  3 closing mistakes to avoid (these seemingly harmless mistakes will almost always cause you to lose the sale.)

  • What to do after the sale but for the delivery of goods or services (Avoid returns and canceled orders with this quick and easy tactic.)

NURTURE MARKETING - HOW TO WOW, WIN AND KEEP CLIENTS

For years, we have heard that people do business with those they know, like and trust. That "know, like, and trust" factor can take time to development – 3 days, 3 weeks or 3 months.  It can be even longer if you don't understand the important strategies used by some of the best nurture marketing professionals. So sit back and learn...

  • Why so many businesses drop the ball and fail to convert prospects into clients (once you know, you can avoid this costly mistake!)

  • How much information you should be collecting from prospects and at what point in your "relationship" do you do so (timing is everything and you'll see why.)

  • How to stay in constant communication (online and off) without seeming overbearing (communication that is well received should be your goal.)

  • What to do once you have "sealed the deal" with your new client (take these simple but powerful steps to keep your clients satisfied and your income flowing.)


SILVER TIER MEMBERSHIP BENEFITS



11 Monthly (Sliver tier) Tele-classes with Craig and Denise Renee Phinn
Go beyond the hype with Craig and Denise Renee Phinn – as they highlight proven no-cost to low-cost sales and marketing strategies that will help you increase your visibility online and off, attract more of your ideal client, and position your business for maximum profitability!


MP3 Recordings of Each Group Call
Missed something we said?  Had an important event to attend?  You'll never miss a beat because you will always receive an MP3 download of the live calls 24 - 72 hours after the call.  Perfect for later review and learning on the go!


Look at what else your membership entitles you to!


Bonus #1 - Access to Bronze tier Training Videos (NEW!)

You know that  you want the Silver Tier information but you would also love to get your hands on the Bronze tier's training videos on networking and prospecting.  We feel your pain, so to help you out of it, we're make your choice of the Silver tier even easier by giving you access to all the
Bronze tier training videos!  How nice of us, right?


Bonus #2 - 15% Discount on Branding Services
As you progress in your business and are ready to initiate or revise your branding initiatives, enjoy a  15% discount on any Sound Marketing Designs audio and/or video branding services as long as you are a member of the To Your Success Coaching program.



And there's more...

Be one of the first 100 enrollee's into the new and improved 2011 Silver tier of To Your Success Coaching and Training and claim your opportunity to get your learning started right away!  Upon enrollment confirmation, you will be given immediate access to download one of our most popular tele-seminars to date (a $47 value)!


Enrollment Bonus: "How to Build Your Business on $200 or Less a Month!" INSTANT MP3 Download!

Perfect for the business owner on a shoe-string budget, this 55 minute audio will instruct you on how to:
  • automate your communication (doing this can save you loads of time!)
  • get much needed services without kicking out any cash (in today's market you have to know the tricks to getting the job done and we will dish!)
  • promote your products, services, events and much more for little to no monetary investment (you need to promote but you don't need to break bank!)
  • build "expert" status on a shoe-string budget (what else is their to say, our clients are doing it!)
  • build your network of contacts and prospects for less (a database of contacts and prospects is what every entrepreneur wants to make selling effortless!)
  • and much more!
SUCCESS IS IN YOUR SIGHTS!

The sales and marketing strategies taught by Craig and Denise is not your run of the mill marketing and sales strategies - these strategies have enabled them to attract clients from throughout the USA and to build a growing brand with a reputation for excellence.

So are you:


Ready to get off the revenue roller caster and learn proven no-cost to low-cost strategies you can implement in your business right away?


Ready to stop guessing what to do to promote your business and attract new clients?


Ready to learn from leading entrepreneurs...at a rate your budget can afford?


Then activate your membership in the new and improved Silver tier of To Your Success Coaching and Training right now!
You will be automatically charged the low investment price of only $47 a month. If at any time you'd like to cancel, simply let us know via phone or email, and we will cease future charges immediately. 



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